Person standing near EV charger at night

Where EV Charging
Meets
Retail Innovation

Charging That Delivers Value - Not Just Energy.

Who we are

WeareaverticallyintegratedEVchargingdeep-techcompany-whichmeanswedesign,engineer,andmanufactureeverycorecomponentofourtechnologyin-house.

Person using smartphone at EV charging station

Industrial team reviewing EV charger installation

From power modules to software systems, we control the entire stack to deliver maximum reliability, customization, and long-term profitability.

We’re redefining EV charging as more than just energy delivery

We see it as a dynamic retail touchpoint that unites convenience, commerce, and technology - helping forward-thinking operators capture the full value of the EV transition.

In-house Design & Manufacturing

Ultra-Fast Charging (60–720 kW)

Smart Retail + Payment Ecosystem

Proven on 7+ Markets

From day one, our mission has been clear:

Build a better, more valuable EV charging experience for all stakeholders.

Award-Winning Design & Engineering

GOOD DESIGN 2020, GOOD DESIGN 2022, GOOD DESIGN 2023, Eagle of Innovation by Rzeczpospolita

Every milestone is part of a bigger mission

2017

Establishment of Euroloop

Company founded after winning Elon Musk’s Hyperloop competition (SpaceX).
Foundation of a technology-first innovation culture.

2021

World’s First Silicon Carbide-Based DC Charger for Passenger EVs

Product Innovation: Launch of the world’s first silicon carbide (SiC)-based DC charger under the WILLBERT brand.
First charger unit (150 kW) installed.

2022

S-HUB System Premiere

Launch of Premiere of S-HUB, a smart power-sharing DC charging system.

2023

HAWKe System Launched with Commercial Deployment of PayBERT

Introduction of HAWKe: software suite for managing charging hubs.

2023

First 600 kW S-HUB

600 kW deployment in Belgium.

2023

Eichrecht Certification

Amber I certified under Eichrecht compliance regulations (April 2023).

2023

Investment from ORLEN VC

Strategic funding secured to scale innovation and growth.

2024

S-HUB Patent Granted

Patent awarded for S-HUB charger networking system.

What we do

WILLBERTisaverticallyintegratedEVchargingplatformthatprovidesanin-chargershoppingexperience,transformingchargingstationsintohigh-marginprofitcenters.

Unliketraditionalchargingsolutionslimitedtoenergydelivery,WILLBERToffersafullhardwareandsoftwareecosystemthatenablesdirectpayments,retailintegration,admonetization,andreal-timeinsights—enhancingcustomerexperiencewhilemaximizingprofitability.

EV Charging Is Still Missing the Bigger Picture

Most chargers on the market do just one thing - deliver electricity. They ignore the captive audience and revenue potential sitting idle during each charging session. This leads to underperforming stations and missed sales for retailers.

WILLBERT Solves What Traditional Chargers Leave Behind

We reimagine charging as a moment of opportunity. Every session becomes a digital storefront, with embedded payments, product upselling, and dynamic advertising - all managed through a seamless interface.

Traditional Charger

Energy delivery only

Upselling Opportunities

Retail Integration

Ads Display

Data Analytics

Seamless Payments

WILLBERT Charger

Energy delivery

Upselling Opportunities

Retail Integration

Ads Display

Data Analytics

Seamless Payments

The Willbert Ecosystem

A Fully Integrated EV Retail Ecosystem

WILLBERT's end-to-end solution is built from the ground up to empower retail locations. At its core is the Amber II S-HUB - our award-winning ultra-fast modular DC charger. Paired with our HAWKe software platform, retailers unlock new value from every watt delivered.